Chr. Hansen launches groundbreaking natural white food color.

The calcium-based ‘CapColors® White 100 WSS-P’ gives producers of chewing gum and chocolate dragées a much-awaited opportunity to dye their products with a natural colorant.

In recent years food manufacturers across the world have determinedly been reformulating their products to replace synthetic colors with natural colors. At the same time retailers in several markets are phasing out foods which contain the criticized artificial colors. This is happening because of an increasing consumer preference for food free from synthetic colors – a food additive that is linked with hyperactivity in children. In recent years food manufacturers across the world have determinedly been reformulating their products to replace synthetic colors with natural colors. At the same time retailers in several markets are phasing out foods which contain the criticized artificial colors. This is happening because of an increasing consumer preference for food free from synthetic colors – a food additive that is linked with hyperactivity in children.

If you are interested in this product - for further information, please contact the company "NEO" - Indra Rusina Bedre